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Samsung And LG Recognized For Excellent Design

By March 13, 2017 at 8:10 am
Samsung (Photo : Sean Gallup/Getty Images)

Samsung Electronics and LG Electronics have just been recognized because of their great and excellent design at a prestigious international design award in Germany. The two have been awarded and Samsung became the most decorated company at that event held this year.

Samsung got 49 awards at the International Forum Design Awards in Munich while LG brought home 32 awards all in all. This made Samsung the most outstanding and decorated brand this year.

The iF Design Award is considered as one of the most prestigious global design awards as well as the Reddot Design Award plus the International Design Excellence Award. This award has seven categories namely: interior design, communication, professional concept, packaging, architecture, service design and product. There were several companies from 59 countries which participated in the said event and submitted 5,500 products.

Samsung was able to bag 49 awards that included one gold prize, 35 awards for its superior product design, seven for communication, four for professional concept design, and three for packaging design. The brand's only gold came from the ArtPC Pulse, a first-class desktop computer integrating a high-performance PC as reported on Korea Times.

Together with the desktop computer was Samsung's other products which bagged the other awards. Its S7 Edge and Galaxy S7 smartphones, the Active wash laundry machine, and the Gear S3 smartwatch were the other products which were given the awards for the seven categories.

The head of Samsung Electronics corporate design center Yoon Boo-Keun said that it is easy to upgrade a product but it is not easy to upgrade the consumer lifestyle. They also promise to continue to put more effort for the design that fulfills and entertains the lives of the users as well as the consumers.

Meanwhile, LG Electronics won a gold award because of its CordZero A7cordless vacuum cleaner which features quick charging and strong suction.

One of the officials of the said organization said that they were impressed by how the vacuum is so user-friendly. One of the features that the organization took notice was the ability to the auto moving function to keep the device close at hand but out of the way.

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